Narrative Realism in Ukrainian TV News Layout: Editorial Strategies and Viewer Engagement (2004-2020)

Authors

DOI:

https://doi.org/10.17721/CIMC.2024.35.61-72

Keywords:

TV news, TV news layout, TV news design, news narrative, editorial strategies

Abstract

The main aim of this study was to investigate the strategic employment of narrative methods and presentational techniques in Ukrainian television news from 2004 to 2020. This study sought to evaluate their impact on the construction of narratives and public discourse. A mixed-methods approach was employed to analyze 531 news releases from three Ukrainian television channels: “1+1”, “Ukraina”, and “Inter”. The application of statistical methods for data processing was employed for the quantitative analysis, while the qualitative analysis comprised a rhetorical investigation of narratives and framing techniques. This approach enabled a comprehensive examination of how news narratives are structured, presented, and perceived, offering insights into the underlying mechanisms of news layouts and editorial strategies. The study’s findings demonstrated a significant reliance on conflict framing, economic consequence framing, and character-driven narratives to increase viewer engagement and comprehension. Hierarchical structuring and modular design were identified as key presentation methods that reflect adaptability to real-time broadcasting requirements and audience preferences. This investigation concludes that narrative strategies and presentation techniques play a crucial role in shaping public perception, thereby affecting the construction of media narratives and societal views. The study’s findings are significant for media practitioners and policymakers, as they emphasize the importance of narrative realism and ethical considerations in news production. The research results also offer a foundation for future studies on the effects of digital transformation on news narrative structures.

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Author Biographies

  • Dmytro Telenkov, Taras Shevchenko National University of Kyiv

    Honored Journalist of Ukraine,

    Department of Cinema and Television Arts,

    Educational and Scientific Institute of Journalism,

    Taras Shevchenko National University of Kyiv, Ukraine

  • Petro Katerynych, Taras Shevchenko National University of Kyiv

    Petro Katerynych (Kyiv, Ukraine) is a university lecturer at the Department of Cinematography and Television Arts of the Educational and Scientific Institute of Journalism at Taras Shevchenko National University in Kyiv, Ph.D. He is a member of the National Union of Journalists of Ukraine and the author of publications in the national ranking periodicals “Ukrainska Pravda” (“Ukrainian Truth”) and “Den” (“Day”). He has interned at the Ministry of Education and Science of Ukraine and the Presidential Administration of Ukraine. He is the winner of the Cabinet of Ministers of Ukraine Prize for Outstanding Achievements of Youth in the Development of Ukraine and the recipient of the Mykhailo Hrushevskyi Academic Scholarship for Ph.D. students. Information security, information landscape of Ukraine, Poland, Russia and Belarus are among his research interests. Petro’s hobby is bird photography. He is a winner of various international photography competitions, including “Bird photographer of the year” (2022, Bristol, UK, gold medal in the “Creative Imagery” category).
    Recent publications:
    Katerynych, P. (2023). Propaganda at Play: A Thematic Analysis of Belarusian Media Narratives in the Context of the Russo-Ukrainian War. Media Literacy and Academic Research, Vol. 6, No. 1, p.23-39. https://doi.org/10.34135/mlar-23-01-02
    Katerynych, P. (2022). Comparative analysis of the information security environment in Ukraine and Poland (survey of journalists and editors). Communication & Society, 35(4), 37-53. DOI: https://doi.org/10.15581/003.35.4.37-53
    Pak A., Hurbanska S., Boiko O., Avramenko V., Katerynych P. (2023). The Formalized Semantics of Neologisms-Slangisms in the Context of the English Translation of a Military Narrative. World Journal of English Language, Vol. 13, No. 6, p.537-543.

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Published

29-06-2024

How to Cite

Telenkov, D., & Katerynych, P. (2024). Narrative Realism in Ukrainian TV News Layout: Editorial Strategies and Viewer Engagement (2004-2020). Current Issues of Mass Communication, 35, 61-72. https://doi.org/10.17721/CIMC.2024.35.61-72

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